Big news in the email world – Google and Yahoo have rolled out new email authentication requirements that are about to change the game.
Why should you care? Well, it’s all about keeping your business communications safe, secure, and landing where they should (hint: not in the spam folder!).
The Need-to-Knows:
What’s Changing? Google and Yahoo are tightening the reins on email security with Domain-based Message Authentication, Reporting & Conformance (DMARC), ensuring that emails are properly authenticated using SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail).
Apple’s on board with similar rules for iCloud mail too!
Why It Matters: These changes aim to reduce those pesky fraudulent emails and make sure your legit emails smoothly reach their destinations, without detours to Spamville.
Business Impact: If your email setup isn’t aligned with these new rules, you might face deliverability issues. Yep, that means emails you send could end up lost in the ether, not reaching your clients or partners.
FAQs to Ease Your Mind:
- What is DMARC and why is it important?
DMARC is a protocol ensuring emails are protected from spoofing, enhancing your email’s trustworthiness. - Do I need to make changes to my DNS settings?
Yes, updating your DNS to align with SPF and DKIM requirements is crucial. - Can BrightFlow help with these updates?
Absolutely! That’s what we’re here for. Reach out, and we’ll ensure your email systems are up to date. - What happens if I don’t make these updates?
You risk your emails not reaching their intended recipients, impacting your business communication and reputation.
Let’s Get It Sorted!
Not sure where to start? Feeling overwhelmed? Take a deep breath – we’ve got you. As your trusted MSP provider, we’re here to guide you through these changes, ensuring your business communication remains strong and secure. Reach out to us if you need help updating your DNS or have any questions. Let’s keep your business communications smooth and secure!
Need assistance or have more questions? We’re just an email (a securely authenticated one 😉) away!